by Suzanne Huntzinger 

The Fixer Upper team, famous for transforming the interiors of some of the most outdated homes into exquisite showpieces, has created a collection of exterior design products in collaboration with James Hardie. This new line is the perfect product for an exterior transformation that will give your home stunning curb appeal.

The Magnolia Home | James Hardie Collection, curated by Joanna Gaines, marks Magnolia Home’s entry into the home exteriors market. “Hardie siding has been the choice for more than 10 million homeowners and by collaborating with Chip and Joanna Gaines, we are taking our brand of trusted protection and long-lasting beauty to a whole new level,” says Sean Gadd, President of James Hardie North America.

Even though 70 percent of homeowners think the exterior of their home needs a facelift, they often think first about interior renovations when it’s time to start the process of updating their home. They delay making exterior improvements, with the exception of giving the home a fresh coat of paint. Soon enough, the fresh coat of paint can’t hide an outdated appearance and deteriorating siding, and the once beautiful home begins to lose its curb appeal. Joanna Gaines was inspired to create the collection with exterior curb appeal in mind. “It’s one of the most important things for any home,” she says.

“Updating the exterior of your home involves lots of choices including colors, textures and styles. We are excited to collaborate with Chip and Joanna Gaines to help homeowners make the process of re-siding their home easier,” says Gadd. The Magnolia Home | James Hardie Collection features three classic siding styles: Lap Siding, Shingle, and Board and Batten. Homeowners can choose from a variety of earth tone colors in a smooth or Select Cedarmill finish.

Update your home’s exterior with a fresh timeless look. Visit, or call 1-888.J-HARDIE (1-888-542-7343) for details.